Tuesday, November 29, 2011
Podcast #4 Typography
Define typography?
The art of expressing ideas through the selection of appropriate typefaces.
Where did the word "typography" originate from?
Form and writing
What does typography involve?
It involves creating and modifying type using a variety of illustration techniques
What is a typeface?
It is distinctive designs of visual symbols that are used to compose a printed image/design.
What is another term for typeface?
fonts
What is a character?
letters,numbers, and symbols
What is type style?
modifications in a typeface that create design variety while maintaining the visual style of the typeface.
What does type style "create" within a design?
What is the waist line and what does it indicate?
It is the imaginary line drawn at the middle of the characters. It shows the symmetry point
What is a base line and what does it indicate?
Base line is the imaginary line drawn at the bottom of the characters. It shows where text should start.
What is an ascender?
The part of the character that extends above the waist line
What is a descender?
The part of the character that extends below the base line
Describe a serif? It is a smaller line used to finish off a main stroke of a letter, usually at the top and bottom of a character.
How can the size of the typeface be identified?It can be measured by the vertical measurement, which measures from the top of the ascender to the bottom of the descender
What is a point?
It is a measurement size
How many points are in an inch?
72
What is a pica and how many are in an inch?
Another measurement. There are 6
How many points are in a pica?
12
What is body type and where can it be found?
Body type is the sizes of the letters. It can be found in places where there is a lot of text to read.
What is the key to selecting appropriate typefaces to be used as body type?
What is display type and how is it used?
Display sizes are fonts above 12 pt. They are used to drawn attention to a message.
What is reverse type and when would it be used?
It consists of white type on a solid black or darker color background.
What is a typeface classification?
A basic system for classifying type faces.
When was Blackletter invented and how was it used?
It was invented in the mid 1400s and is now used to print press.
Describer the characteristics of a Blackletter typeface?
It uses elaborate thick and thin strokes.
When was Old Style invneted and what was is based on?
It was invented based on ancient roman inscription and was intended to replace Blackletter typefaces.
Describe the characteristics of an Old Style typeface?
The type face have wedge-shaped, angled serifs and a low contrast of their thick and thin strokes.
When were formal scripts developed?
During the late 17th century
When were casual scripts developed?
During the 20th century.
Describe the characteristics of a Script typeface?
It uses many bent lines. It should not be used as small body text.
When was Modern typefaces developed and why?
During he late 18th century
Describe the characteristics of a Modern typeface?
They have a sharp contrast between thick and thin strokes and have thin, flat serifs.
How early can Sans Serif typefaces be found? What happened?
It can be found in the 5th century
When did they become popular?
They became popular in the 1920s
What does "sans serif" mean?
It means without serifs.
Describe the characteristics of a Sans Serif typeface?
The strokes are uniform in weight and have a monotone appearance
When was Slab Serif developed and why?It was invented in the 19th century for advertisement purposes
Describe the characteristics of a Slab Serif typeface?
It has a uniform line weight and thicker, square serifs.
Describe Decorative typefaces?
They are a font that have a distinctive design style.
Why were they developed?
They were developed with a specific purpose or theme such as advertisement or book titles.
What are they best used for?
They are best used for incorporating pictures of objects into the character design.
Friday, November 18, 2011
Review Week 14
ITT Technical Institute: Duluth, Georgia Graphics Design
- Have a high school diploma, G.E.D., or equivalent
- Meet with a representative of ITT Tech
- Pass an admissions test or have scored, within the immediate preceding five years, a minimum of 17 on the ACT; or 400 each on both the verbal and math portions of the SAT or have earned either 36 quarter credit hours (or 24 semester or trimester credit hours) with an overall cumulative grade point average of 2.0 on a 4.0 grading scale from an accredited educational institution.
- Arrange a time to tour the school
SCAD: Savannah, Georgia
Fine and Studio Arts Management Game and Interactive Media Design Graphic Design 1. Completed application for admission.
2. Nonrefundable application fee.
3. A diploma from a United States high school or equivalent program.
4. Official report of SAT or ACT scores for citizens and permanent residents of the United States.
5. Evidence of English proficiency for students whose first language is not English.
6. Additionally, if applicable, any other documents or materials required to obtain a student visa.
Supplementary materials
Brenau University: Gainsville, Georgia Graphic Design
Official high school transcripts
SAT/ACT scores
Central Ohio Technical College: Newark, OH Graphics Design
. High school graduate, or
2. Completed home schooling at the secondary level, or
3. Passed the General Education Development Test (GED), or
4. If applicant has not met 1, 2, or 3 above, must be 18 or older.
Anna Maria College: Paxton, MA
Graphics Design
- Completed Application and Associated Fee: All students must submit an Anna Maria College application accompanied by a non-refundable $40 application fee. This fee is waived when applying online.
You can apply online or download the form and mail it to the Admissions Office. - Official High School Transcript (Including 1st Quarter Senior Grades)
- A Personal Essay on Any Topic of Your Choice
- A Letter of Recommendation from a Counselor or Teacher
- Standardized Test Scores: SAT or ACT scores are optional for all students except for those majoring in Paramedic Science. Our CEEB code is 3005.
1) A portfolio is a collection of your work.
2) It is used to show what you have done, and what you can work on.
Friday, November 11, 2011
Review Week 13
Balance- The colors are equal on all sides.
Emphasis- The red dot pulls your eye to see it.
Contrast- The colors are contrasting each other
Repetition- The same design is repeated
Proportion- The size of the monkey isn't proportional to the size of the child.
Repetition- This demonstrates a sequence of steps.
Unity- Similar colors work together, to make a picture
Emphasis- The red dot pulls your eye to see it.
Contrast- The colors are contrasting each other
Repetition- The same design is repeated
Proportion- The size of the monkey isn't proportional to the size of the child.
Repetition- This demonstrates a sequence of steps.
Unity- Similar colors work together, to make a picture
- It shows a variety of similar colors and shapes
Monday, November 7, 2011
Stephen Kroninger
What kind of art/design does he produce?Abstract art for children's books.
In what publications/media studios has his work been featured?



Post 2 samples of his art. Answer the following questions for each piece...
Was this piece published? Where?
What principles of design were utilized within the piece? How?none
What elements of design were utilized?
line,shape, and value

In what publications/media studios has his work been featured?



Post 2 samples of his art. Answer the following questions for each piece...
Was this piece published? Where?
They were used as the covers of children's books
What principles of design were utilized within the piece? How?none
What elements of design were utilized?
line,shape, and value

Wednesday, November 2, 2011
Podcast #3 Principles of Design
Define principles of design?
concepts used to arrange the structural elements of a composition
What do the principles of design affect?
They affect the expressive content, or the message of the work.
What is the principle of repetition?
Repeating some aspect or element of a design throughout the document.
Describe ways that the principle of repetition helps the composition/audience?
It controls the reader's eye and keeps their attention on the piece
What are ways that you can incorporate repetition into your designs?
Add patterns.
What should you avoid when working with repetition?
Not to repeat so much that it becomes annoying
What is the principle of proportion/scale?
Relative size and scale of the Elements in a design
What is the most universal standard of measure when judging size?
Measurement of the human body.
How can the principle of proportion/scale be used as an attention getter?
Unusual scales will attract attention
What is the principle of balance?
Distribution of heavy and light elements on a page
Which kinds of elements/shapes visually weigh heavier/greater?
Large elements look heavier than smaller elements. And irregular shapes weight more
What is another name for symmetrical balance?
Formal Balance
Define symmetrical balance?
Occurs when the weight of a composition is evenly distributed around an axis
What is another name for asymmetrical balance?
Informal balance
Define asymmetrical balance?
When the weight of a composition is not evenly distributed around the axis. When both sides of the central axis are not identical.
What is the principle of emphasis?
Stressing of a particular area of focus
What happens to a design that has no focus?
Nothing stands out.
What is a focal point and how is it created?
Focal point is the area where the eye tends to go first.By making one element dominant
How many components of a composition can be a focal point?
No more than one component can be a focal point.
What ways can emphasis be created in a design?
Contrastin the primary element with a subordinate
What is the principle of unity?
Unity is the wholeness of a composition
What three ways can unity be obtained?
1. Put objects close to one another
2. Make things similar
3. Direct vision by a line that travels around the design.
What is the principle of variety?
Differences and diversity in a design
What ways can a designer add variety to a design?
Varying textures, contrast, and shapes
Why is it important to find the right balance between unity and variety?
To have a successsful,effective design
What is figure?
A form, silhouette, or shape that is payed attention to
What is another name for figure?
Positive shape
What is ground?
Area around the figure (negative space)
What is another name for ground?
Negative Space
When a composition is abstract (has no recognizable subject) what will the figure depend on? What does that mean?
The figure depends on the abstract relationship between visual elements. It means that it will rely on the backgrounds, and patterns.
Why must a designer consider the composition as a whole?
Or else the image will only be partially designed
What is the principle of rhythm?
Organized movement in space and time
How is rhythm achieved?
Orderly repetition of any element
What three ways can rhythm occur in a design?
1. Intervals berween elements
When the elements themselves are similar in size or length
2. With a more organic fowing sense of movement
3. Sequence of shape through a progressiong of steps
How does rhythm help a composition/design?
It can control the movement of the viewer's eye
What is the principle of contrast?
Occurs when 2 related elements are different
How can contrast help a design?
Can draw the eye through a piece
What is wrong with having too much or too little contrast in a design?
too much can be confusing, but too little can cause it to be monotonous
What is the key to working with contrast?
Making the different obvious
What are some common ways of creating contrast?
By creating differences in color, value, shape, texture, allignment, and movement
concepts used to arrange the structural elements of a composition
What do the principles of design affect?
They affect the expressive content, or the message of the work.
What is the principle of repetition?
Repeating some aspect or element of a design throughout the document.
Describe ways that the principle of repetition helps the composition/audience?
It controls the reader's eye and keeps their attention on the piece
What are ways that you can incorporate repetition into your designs?
Add patterns.
What should you avoid when working with repetition?
Not to repeat so much that it becomes annoying
What is the principle of proportion/scale?
Relative size and scale of the Elements in a design
What is the most universal standard of measure when judging size?
Measurement of the human body.
How can the principle of proportion/scale be used as an attention getter?
Unusual scales will attract attention
What is the principle of balance?
Distribution of heavy and light elements on a page
Which kinds of elements/shapes visually weigh heavier/greater?
Large elements look heavier than smaller elements. And irregular shapes weight more
What is another name for symmetrical balance?
Formal Balance
Define symmetrical balance?
Occurs when the weight of a composition is evenly distributed around an axis
What is another name for asymmetrical balance?
Informal balance
Define asymmetrical balance?
When the weight of a composition is not evenly distributed around the axis. When both sides of the central axis are not identical.
What is the principle of emphasis?
Stressing of a particular area of focus
What happens to a design that has no focus?
Nothing stands out.
What is a focal point and how is it created?
Focal point is the area where the eye tends to go first.By making one element dominant
How many components of a composition can be a focal point?
No more than one component can be a focal point.
What ways can emphasis be created in a design?
Contrastin the primary element with a subordinate
What is the principle of unity?
Unity is the wholeness of a composition
What three ways can unity be obtained?
1. Put objects close to one another
2. Make things similar
3. Direct vision by a line that travels around the design.
What is the principle of variety?
Differences and diversity in a design
What ways can a designer add variety to a design?
Varying textures, contrast, and shapes
Why is it important to find the right balance between unity and variety?
To have a successsful,effective design
What is figure?
A form, silhouette, or shape that is payed attention to
What is another name for figure?
Positive shape
What is ground?
Area around the figure (negative space)
What is another name for ground?
Negative Space
When a composition is abstract (has no recognizable subject) what will the figure depend on? What does that mean?
The figure depends on the abstract relationship between visual elements. It means that it will rely on the backgrounds, and patterns.
Why must a designer consider the composition as a whole?
Or else the image will only be partially designed
What is the principle of rhythm?
Organized movement in space and time
How is rhythm achieved?
Orderly repetition of any element
What three ways can rhythm occur in a design?
1. Intervals berween elements
When the elements themselves are similar in size or length
2. With a more organic fowing sense of movement
3. Sequence of shape through a progressiong of steps
How does rhythm help a composition/design?
It can control the movement of the viewer's eye
What is the principle of contrast?
Occurs when 2 related elements are different
How can contrast help a design?
Can draw the eye through a piece
What is wrong with having too much or too little contrast in a design?
too much can be confusing, but too little can cause it to be monotonous
What is the key to working with contrast?
Making the different obvious
What are some common ways of creating contrast?
By creating differences in color, value, shape, texture, allignment, and movement
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